As fans await Wicked: For Good, General Mills dropped new cereal, cookies and treats. Fans crave this popular themed food.

General Mills brings Glinda glam and Elphaba edge to breakfast and baking with new Wicked: For Good-inspired products.

General Mills Brings the Magic of Universal Pictures’ Wicked: For Good to Kitchens with Glinda and Elphaba-Inspired Cookies, Cereal, Cupcakes and Cake Pops ...

Article Summary General Mills launches new Cereal Training Camp campaign for the upcoming football season. Justin Jefferson, Ja'Marr Chase, and Amon-Ra St. Brown star on limited-edition cereal boxes.

General Mills is bringing back is Cereal Training Camp for a second year with a new roster of football stars. This year, the company is teaming up with Justin Jefferson, Ja’Marr Chase and Amon ...

General Mills partners with Ja’Marr Chase, Justin Jefferson and Amon-Ra St. Brown for the second year of Cereal Training Camp, bringing energy from the end zone to the breakfast aisle.

MINNEAPOLIS — General Mills, Inc. has introduced a new cereal offering in partnership with Hormel Black Label: Cinnamon Toast Crunch bacon flavored cereal.

Hormel Foods Corp. and General Mills Inc. are revising their cereal-bacon mash-up partnership of last year, but they're reversing it — the bacon flavor is going on the cereal.

Mott’s, a brand under General Mills, has expanded its product line with the introduction of soft baked apple filled bars, aiming to capture a share of the growing on-the-go snack market.

A Black former General Mills employee is suing the company for discrimination and retaliation, alleging he was fired after objecting to Black History Month flyers that referred to racist ...