Meta announced on Monday, June 16, its plans to introduce targeted ads into its WhatsApp messaging service. The decision to place ads under the app's "Updates" tab is stirring concern among ...

Baltimore attorney Barry Glazer, left, and Gina Gargeu, right, filed a class action lawsuit in the U.S. District Court for Maryland on Tuesday, June 10, 2025, against Meta companies and Google ...

Meta hopes that by limiting its new ads to WhatsApp’s Updates tab it will disrupt users as little as possible, Srinivasan said. Users’ status updates as well as personal messages and calls on ...

Google also spent $2.7 billion on a similar arrangement with Character AI. Reportedly, Meta is considering a system that would enable brands to design and target ads using AI by the end of 2026.