News

Samba TV, the global leader in AI technology for media analytics, today launched its Snowflake Native App for identity resolution, giving advertisers and media platforms instant and secure access to ...
Partnership Leverages Samba TV's Industry-leading First-party Viewership Data for Cross-screen Performance InsightsSAN FRANCISCO, July 29, 2025 (GLOBE NEWSWIRE) -- Samba TV, a leader in AI-driven ...
To learn about how Brand Lift Insights for TV, powered by Samba TV, can help you measure the effectiveness of your linear TV campaigns, register now for a free webinar on Wednesday, June 21 at 2pm ...
Acquisition bolsters capabilities for TV viewer engagement and deeper media insightsSAN FRANCISCO, Nov. 08, 2022 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of television technology and ...
The Samba TV Wrap report has spent all summer highlighting Netflix's successes. This week, the streaming giant found a way to ...
Samba TV — formerly Flingo — has raised $8.2 million in venture funding to date. The firm is a “smart TV apps publishing and advertising company” whose tech is currently available on more than 36 ...
You can never have enough automated content recognition (ACR) data. Samba TV added to its store of smart TV data on Tuesday with the acquisition of Axwave, a company that uses audio fingerprinting to ...
IRIS_IDs are found on more than 55 million videos on thousands of websites and streaming apps across smart TVs and connected TV devices. With access to millions of hours of streaming content, Samba AI ...
Samba TV announced on Wednesday a product which promises to reveal what the world is watching on television in real-time, something that's never been done before.
Ad-tech firm Samba TV has acquired Wove to help advertisers use first-party data in targeting and measuring TV ads. Wove, which works with direct-to-consumer brands like Frey, Plated, and ...