This week’s advertising round-up brings together campaigns that span public awareness, festive engagement, and lifestyle narratives, reflecting how brands continue to engage audiences through ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, marketing and media ...

The ten-episode series set in 1971 Calcutta during the Bangladesh Liberation War marks Studio9’s debut in mainstream OTT, blending historical context with a spy narrative ...

Backed by Zee, the new initiative marks a significant expansion of the long-running Kyoorius Creative Awards, recognising outstanding creative work across the region ...

The two-film campaign contrasts viral social media content with verified reporting, encouraging continued newspaper readership amid growing concerns over misinformation ...

Recently, the smartphone brand signed cricketer Ishan Kishan as brand ambassador.  Kishan will appear in upcoming campaigns and brand initiatives, while fans can also expect behind-the-scenes cricket ...

A Smytten PulseAI study finds subscription decisions increasingly driven by audience trust rather than fame, reshaping the OTT hierarchy across both North and South India ...

FIFA World Cup 2026 shifts from broadcast dominance to a fragmented attention ecosystem, with audiences engaging across digital platforms, creators and second screens ...

Network18 has sharpened its next-generation leadership structure, with Managing Director Rahul Joshi assigning wider responsibilities to a younger management team across broadcast, digital, social, ...

Clarification comes after Unilever Plc said it had received an inbound offer for its Foods business and was in discussions with McCormick & Company ...

Division Bench of Justices C Hari Shankar and Om Prakash Shukla passes interim order in cross appeals, citing instances where Newslaundry used terms like “shit” for TV Today content ...

The lineup spans nearly 55 titles across languages, featuring new originals, returning seasons, regional content and a slate of theatrical films from Amazon MGM Studios ...