After social media users flagged similarities with Australian agency Guerrilla’s logo, the company says its GI identifier ...

The data highlights a new set of brands that have remained exclusive to connected TV when it comes to advertising across the ...

The partnership marks the brand’s entry into podcast-led integrations, with in-show placements and studio branding across a ...

The mandate, awarded after a multi-agency pitch, spans brand strategy, digital, social, packaging, experiential and retail ...

The campaign features a recreated version of ‘Xoom Xoom Xoom Baba’, blending nostalgia with a youth-focused narrative centred ...

Reliance Consumer Products CFO Ashutosh Goyal said the company used IPL, T20 World Cup, celebrity partnerships, digital-first ...

She had been serving as Head of Marketing (Interim) since November 2025. Prior to this, Srivastava was working as Director of ...

An IIT Bombay alumnus, Arya previously held senior technology leadership roles at Escrowpay, Zypp Electric, and Car Dekho, ...

During her long tenure, she played a key role in leading the industry body’s media and entertainment vertical and was ...

In her new role, she will oversee global marketing and communications, including brand positioning, partnerships and ...

Social media criticism over Godrej Industries Group’s new corporate identifier has opened up a deeper question for marketers: ...

Online buzz questioned whether Sanon was exiting the company, before Hyphen issued a clarification stating that she is “not ...