New Delhi: ITC is turning its FMCG business into a more data-led, owned-platform and AI-enabled marketing engine, marking a shift from conventional campaign-led brand building to a model where ...

Kedia will lead the Planning & Buying function nationwide, reporting to COO Amarjeet Hudda, after returning to the ...

Vikrant Mudaliar has moved on from Dream Sports after an eight-year stint as Chief Marketing Officer, bringing to a close a ...

The summit, themed "From Innovation to Impact", will bring together leaders from the mutual fund industry, regulators and ...

The report found that celebrity-endorsed advertisements accounted for 61% of ad volumes on Linear TV, compared to 49% on ...

A ₹1 crore term insurance cover once sounded substantial for most families. But in 2026, the right life cover depends far ...

D’Artist Talent Ventures founder Darshana Bhalla says Preity Zinta’s deepfake case has put celebrity endorsements, consumer ...

The campaign brings together seven News18 India anchors as the network highlights its Hindi news programming and editorial ...

The agency said Das's appointment aligns with its approach of combining data-led insights with creative thinking, a model it ...

Chandradeep Kumar joins Efficacy Worldwide after more than 20 years in the media industry, having held leadership roles at ...

New Delhi: Randstad India has appointed Narayan Iyer as its Managing Director for India and Chair of the Randstad India Management Council. In his new role, Iyer will lead the company's four ...

The companies will initially focus on creating new properties rather than adapting YRF’s existing film franchises for the ...