Backed by a Rs 1,800-crore investment, the new brand enters a category dominated by established advertisers such as Polycab, ...

Sarwara will oversee key corporate and brand communication mandates, with responsibilities spanning strategy, media ...

Lobo will lead Deloitte’s Technology, Media and Telecommunications agenda across corporates, GCCs, global clients and ...

The appointment follows Huella’s Singapore hub launch, with Mehta set to advise on market expansion, partnerships and growth ...

Mainak Dhar moves to a new role within McCain, while Avishek Kar is elevated to Commercial Head for the India business ...

HUL’s SASSY brand-building framework is being backed by 30,000 creators, AI-enabled content studios, 60%+ digital spends and ...

The inaugural roundtable discussed the possible formation of the India Connected TV & FAST Council, along with measurement, ...

The HUL CEO declined to discuss the ongoing litigation in detail but defended the safety of its products after being asked ...

Mamaearth and UNIVO have both publicised their early entry into ChatGPT Ads. But does buying a new media placement need to ...

Users can now control playback, engage with videos and browse content on their phones while YouTube continues playing on TV ...

The maker has agreed to revise the label, add a flavour disclosure and remove the ‘7 years old blended’ claim as the court ...

A fresh set of campaigns rolled out this week, with brands using films and digital storytelling to connect with audiences across categories. The work spans technology, healthcare, travel, mobility and ...