The brands we choose become extensions of our identity. Markers of our aesthetic, style, beliefs, and other definitions which ...

Summer time puts dozens of ice cream shops in the spotlight. Consumers scoop up ice-creams as temperatures soar. To beat the ...

At ICS 2024, communications leaders delved on how to make reputation management a part of the boardroom agenda and making it ...

In a special address, Rohit Bansal, group head of corporate communications, Reliance Industries spoke about cognitive biases ...

When you change the logo and the brand colours, then you are tinkering with familiar territory and you leave the consumer ...

The vast majority of AI Overviews provide reliable information and guardrails built into the technology are designed to ...

Diageo-controlled liquor maker United Spirits Ltd on Friday reported a two-fold increase in consolidated net profit to Rs 241 ...

Airlines, hotels, and retailers urge European Union tech regulators for fair treatment in Google's compliance with Digital ...

Eight EU states urged Brussels Friday to clamp down on multinational giants unfairly limiting the sale of products within the ...

Representative Image Madison Media Alpha, a unit of Madison World, has won the Media AOR of Sun Neo Hindi GEC. The agency has ...

Ralph Lauren sees weaker-than-expected annual revenue, names insider as chief financial officer. The company has worked to ...

Mathews will be responsible for providing strategic insight, driving innovation, and delivering growth for teams and ...