Why transaction data alone isn't enough for performance marketing, and how persistent customer profiles change the equation.

Reddit's share of ChatGPT Search citations fell 86.4% in four days, according to new Promptwatch data. The decline began Aug.

The update took 2.5 days to roll out and is now complete. Google has confirmed the August 2026 spam update, which was released on Tuesday, August 18th at around 12:30 pm ET, is now done rolling out.

Google is bringing Gemini 3.7 Flash, its latest AI model, to Google Search. It is rolling out today globally in AI Mode for ...

New research exposes the mechanics behind ChatGPT citations, including what gets retrieved, what gets read, and what ...

Meta AI can now analyze Meta Ads performance, recommend campaign optimizations and automate reporting for advertisers.

Google is expanding AI Max with new experiments and planning tools to help advertisers test budgets, ROI targets and controls ...

Google will begin automatically migrating legacy Search campaign features to AI Max in September, with DSAs following next ...

Google's mobile experiment displays participating advertisers' favicons and domain names above sponsored results.

Microsoft will remove Max CPC controls from new campaigns using several standalone automated bidding strategies starting Oct. 1. Microsoft Advertising will stop allowing advertisers to set Max CPC ...