See how the PESO mix strengthens trust signals that AI systems pull from when deciding which brands to surface in ...

AI Mode in Google Discover/Google App offers three options when visiting a URL via the Discover feed with Chrome. 1 – ...

New UX testing shows AI Mode doesn’t kill high-value clicks. Users still visit websites when choosing doctors, dentists, and ...

Google announced new “AI-powered configuration” within the Search Console Performance report that lets you ask Search Console ...

As Head of AI Innovation and Senior Vice President of Integrated Marketing for PAN, Zareen leads the agency’s integrated ...

New benchmark results show a ~9% decline in SEO accuracy across Claude, Gemini, and GPT as newer models regress.

Meta’s latest research shows that Reels ads designed natively for the platform can significantly boost purchase intent, and brand interest.

Google has changed its search bar on the Google home page by adding the ability to upload a file or an image, and then the ...

Actionable insight: Mobile is where the disruption from AI Overviews hits hardest. For industries like healthcare and gaming, ...

OpenAI CEO Sam Altman ordered an urgent ChatGPT quality overhaul and paused advertising plans to focus on strengthening the ...

OpenAI appears to be testing ChatGPT ads, with new Android clues and a user report hinting that the rollout may be getting ...

Google Ads reporting now reveals how much PMax spends on Search Partners and whether that traffic is actually driving value.