Advertisers can now supplement tag-based conversions with offline data to improve measurement and bidding accuracy.

Decision Intelligence joins your Google Ads or ChatGPT Ads data to the whole market and hands back the action, not another chart to read.

Facebook ad performance improved in 2026, with traffic CTR rising 12.87% to 1.93% and CPC falling 14.29% to $0.60.

Google just released its Gemini 3.8 Live and 3.8 Live Extended Thinking models and 3.8 Live is now powering Search Live on ...

Google’s agentic commerce updates give advertisers new ways to boost AI visibility, engage shoppers and turn discovery into ...

Still using 'years of experience' as your only trust signal? Don’t be surprised when your next experience is figuring out ...

OpenAI is expanding ChatGPT Ads with conversational Sponsored Agents, AI-powered campaign tools and new 3rd party ...

Google Chrome is giving advertisers and publishers a new way to quantify just how ad-heavy a website feels to real users. The ...

Microsoft is tightening AI ad transparency, requiring advertisers to disclose synthetic content, and preserve provenance data ...

TikTok rejected Meta ads urging it and YouTube to join Meta’s multibillion-dollar child safety settlement with U.S. states.

AI weighs reviews, operations and reputation — not just content. Bowman says future visibility depends on the whole business.

Advertisers report Google Ads promotional credits being invalidated after they’ve already spent budget to qualify for them.