ChatGPT Ads improves campaign optimisation, conversion measurement and budget pacing to scale performance on the platform.

Advertisers can now exclude specific household income segments at the campaign level while keeping PMax's automated ...

It's the top new client request of 2026, and most agencies still can't answer it with data. Here's what you can measure today ...

What is new. Google added a new guideline that is somewhat obvious but Google wrote that you should not include fake or undisclosed incentivized reviews and then markup those reviews with structured ...

The new editor expands offline campaign management with new AI-powered Shopping features, and enhanced Demand Gen support.

SEO skills are now the baseline. Learn how side projects, experiments, and other tangible work can make you more memorable.

Better business signals, guardrails, and feedback loops keep Google’s automation focused on the outcomes that drive business ...

AI Max in Standard Shopping campaigns suggests advertisers could gain AI-powered query matching, dynamic ad copy, and more.

Google launched video campaign groups, allowing advertisers to optimize YouTube reach and frequency across multiple campaigns ...

Google has rolled out news updates and top stories within the AI Overviews section in Google Search. A Google spokesperson ...

Google is bringing business data feeds to Demand Gen, enabling dynamic ads without Google Merchant Center. Google is expanding Demand Gen capabilities by allowing advertisers to use business data ...

When you hear the term “contact page,” you probably think of a simple page containing contact info and maybe a form. I’m here to tell you why that’s a big miss from a local SEO perspective and show ...