ChatGPT Ads improves campaign optimisation, conversion measurement and budget pacing to scale performance on the platform.

It's the top new client request of 2026, and most agencies still can't answer it with data. Here's what you can measure today ...

Better business signals, guardrails, and feedback loops keep Google’s automation focused on the outcomes that drive business ...

Google Ads now lets advertisers bulk link multiple accounts to a single GA4 property reducing manual account management.

AI Max in Standard Shopping campaigns suggests advertisers could gain AI-powered query matching, dynamic ad copy, and more.

Advertisers can now exclude specific household income segments at the campaign level while keeping PMax's automated ...

What is new. Google added a new guideline that is somewhat obvious but Google wrote that you should not include fake or ...

Google has rolled out news updates and top stories within the AI Overviews section in Google Search. A Google spokesperson ...

Google is bringing business data feeds to Demand Gen, enabling dynamic ads without Google Merchant Center. Google is expanding Demand Gen capabilities by allowing advertisers to use business data ...

When you hear the term “contact page,” you probably think of a simple page containing contact info and maybe a form. I’m here to tell you why that’s a big miss from a local SEO perspective and show ...

Google launched video campaign groups, allowing advertisers to optimize YouTube reach and frequency across multiple campaigns ...

The European Commission announced two fines under the Digital Markets Act (DMA) against Google, one for Google Search and the ...