While we argue about AI tactics, your boss is wondering whether the company is about to miss the next big thing.

Why we care. This update lets automotive advertisers bring real inventory directly into Search ads, making them more engaging and useful for high-intent users. It also means richer visibility without ...

New AI Max reporting columns give advertisers more visibility into targeting, location and brand settings across their ...

Google is making incrementality testing more accessible by opening self-serve Conversion Lift measurement to eligible Search ...

Google is investigating an issue with AdMob interstitial video ads that leaves users stuck on black screens with unresponsive ...

Starting October 21st, YouTube will allow certified online gambling advertisers to run Masthead ads, expanding eligibility ...

Google Ads’ new Direct Offer asset lets advertisers serve targeted promotions to high-intent shoppers directly within AI Mode ...

Google updated its Google Search’s guidance on using generative AI content on your website help document to say it is ...

The UGC Fresh Data Program is an initiative designed to help platforms display fresh, high quality, and authentic ...

“Fabricating creator profiles (such as by using AI-generated headshots, made-up names, or false credentials to make content ...

Google Ads now lets retailers share first-party audience segments with brands and sellers for more targeted retail media ...

Google Ads now uses AI to summarize experiment results, highlight key insights and recommend next steps for campaign ...