The play "Data" sparks conversations about AI, surveillance, data tracking and predictive modeling. The ad tech world should ...

Marketing consultancy Consiglieri's Clamor social listening product helped Manscaped freshen up its marketing, including for ...

The biggest risk for marketing orgs this year isn't choosing the wrong AI – it's letting “AI perfectionism” delay their ...

Amazon’s interactive video ad tech is coming to Samsung TV Plus over the summer via an integration between Samsung Ads and ...

Dive into AdExchanger's Red Roof coverage for the latest updates, expert opinions, and analysis shaping the future of ...

Can connected TV really deliver performance – or is “performance TV” just a branding boost with extra data?

Dive into AdExchanger's Zack Gharib coverage for the latest updates, expert opinions, and analysis shaping the future of ...

Hotel chain Red Roof is using Zeta's new voice-activated AI agent to guide its campaign creation, deployment timing and ...

Brave's ads chief Jean-Paul Schmetz on competition in the search and browser markets, the rise of AI search and the Google ...

Should businesses advertise on AI media platforms? It depends on how consumers in your category are already using AI and how ...

Judge tosses Helena World Chronicle case against Google; Apple will introduce ads to Maps; EU broadcasters push DMA ...

Walmart and Vizio announced during their NewFront event that unified account logins are coming to smart TVs using Vizio’s ...