Thailand's Advertisers of the Month for June have a royal tinge to them, with Lazada, King Power, and Dairy Queen all assuming their brand thrones thanks to increases in ad awareness as tracked by ...

The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of ...

WPP’s share price nose-dived almost 19% on Wednesday (9 July), following the agency group’s shock profit warning, and its valuation has now almost halved since the start of 2025. Stock market analysts ...

In a fiercely competitive market dominated by both global giants and rising domestic brands, Adidas has managed to carve out a winning strategy in China, even amid changing consumer preferences and ...

Chinese lifestyle app Xiaohongshu, also known as RedNote, has rolled out a brand refresh, launching a new slogan, 'Your Lifestyle Interest Community'. The update, along with a revised opening screen, ...

Tweet Campaign Big Awards: Chaka Sobhani (left) and Tara Ford Chaka Sobhani, president and global chief creative officer at DDB Worldwide, and Tara Ford, chief creative officer at Droga5 UK and ...

These consumers are going beyond the usual value for money and are willing to pay a premium for the “emotional value” a ...

Leaving my third Cannes Lions this year, I felt a quiet confidence settle into the industry. Marketing seems to have outgrown its awkward teens, when every shiny platform sent us sprinting in twenty ...

Cutting through complexity with humanised communications in APAC At a recent dinner and panel event hosted by Campaign Asia-Pacific and We. Communications, We.’s President of APAC Nitin Mantri says ...