Adidas reported that its latest Yeezy drop generated revenues of around €150m and an operating profit of around €50m in Q1 2024 The sportswear giant expects the sale of the remaining Yeezy ...

in a stone salt colorway and a Yeezy 350 v2 in a flax colorway for $230 appeared across Adidas apps. Along with the 500 models, a Yeezy Slide is still for sale in a dark onyx colorway. The 500 ...

adidas Originals Unveils the First Official Images of the Yeezy Boost 350 "Tan" ...

Dylan Haas is a contributing producer for the WIRED Reviews team and specializes in coupon and deals curation. He loves all things gaming, pet tech, and fitness. You can explore more of his ...

G-Dragon's PEACEMINUSONE x Nike Kwondo 1 Drops Stateside in This Week's Best Footwear Drops ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

German sportswear brand Adidas has attributed its "better-than-expected" first quarter (Q1) results to the €150m ($159.6m) revenue from its latest Yeezy drop, leading to an upward revision in its full ...