Sunday’s NCAA women’s basketball championship between Iowa and South Carolina drew nearly 19 million average viewers, shattering records to become the most-watched women’s college basketball ...

Steph Chambers/Getty Women’s college basketball ended with a bang this year! The NCAA championship game — a highly anticipated matchup between South Carolina and the Caitlin Clark-led Iowa ...

The NCAA Men’s Basketball Championship delivered a bigger audience than last year, but it wasn’t enough to best the women’s title game. UConn defeated Purdue on Monday to an audience of 14 ...

The NCAA women's basketball tournament reaches its penultimate round on Friday as the Final Four gets underway at Rocket Mortgage Field House. The first game of the night featured No. 1-seeded and ...

RECORD RATINGS – The NCAA Division I women's basketball national championship between South Carolina and Iowa experienced a massive ratings jump from last year's national title, and became the ...

Six clubs have submitted applications to join a planned Canadian professional women’s soccer league which has now achieved the number of commitments required for launch in 2025, organizers said ...

The NCAA women’s basketball tournament final Sunday drew more viewers than the men’s final for the first time in history, fueled in part by Iowa standout Caitlin Clark’s rise to superstardom ...

The uniforms designed by Nike for the USA women’s Olympic track and field team have been met with harsh criticism from current and former athletes alleging an unnecessarily skimp design and ...

The viewership for the men's college basketball national championship game went up, but it was nothing compared to the women's game; the women's national championship had the higher viewership for ...

Editor's note: Follow all the women's March Madness scores, updates, highlights and upsets with USA TODAY Sports' live coverage. Only three more games remain before March Madness crowns its next ...

A rematch of last season’s championship game, it was the most-watched game in women’s basketball history. If we look back through that history, the popularity of women’s basketball is ...

For the first time, the NCAA women's basketball championship outdrew the men. UConn's 75-60 victory over Purdue in Monday night's men's final on TBS and TNT averaged 14.82 million, according to ...