Earlier this week, Apple announced its next-generation chipset, the M4, which will be powering the new iPad Pro models and ...

Apple’s new iPad Pro ad begins with the ticking of a mechanical metronome, which is a device used to help musicians keep ...

Apple debuted an ad for its new iPad Pro this week, seemingly meant to show the versatility and power of the product. It's ...

After airing an astonishingly unnerving advertisement for the new iPad Pro earlier this week, Apple issued an apology on Thursday.

Coinciding with Apple's recent announcement of the newest iPad Pro was its "Crush" advert, which has stirred up a frenzy of ...

Creativity is in our DNA at Apple, and it’s incredibly important to us to design products that empower creatives all over the ...

Apple is facing major backlash over its new iPad Pro ad that many artists and creatives say represents artificial ...

The ad was released on Tuesday and was met with criticism from the creative community. It depicted various creative tools ...

Apple introduced its new iPad Pros with a video called Crush! that was meant to convey how much the device can do. The ...

Apple has unveiled its new iPad products. Besides OLED panels, the M4 chip featured in the new iPad Pro series was the ...

The ad depicted the destruction of vintage instruments, games, and creative technologies. Apple Apologizes for “Missing the ...

The ad showed a hydraulic press crushing everything from musical instruments to books to unveil the new product.