From generative AI to geopolitical issues, Meta is committed to brand safety and suitability in a year of major world events ...

Marketers are grappling with how best to serve changing needs for customer service, while also investing in AI to be more ...

Marc Jacobs hosts a TikTok Rizz Party, Emma Chamberlain and Kendall Jenner’s brands unite for a product collab, and more.

A new data deal between Roku and iSpot unifies streaming, linear and other media data for cross-platform view, the companies ...

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Phoebe Bain is a senior reporter at Ad Age, covering influencer marketing and DTC brands. Bain joined Ad Age in 2022 after ...

Intuit QuickBooks explains how a florist uses QuickBooks software to “auto-track business income and expenses.” ...

Podcast listeners seek an intimate experience, a deep bond with hosts, and thoughtfully selected brand connections.

Adam Hanft, CEO of Hanft Ideas, is a brand strategist who advises global leaders, Fortune 500 companies and innovative ...

Are you a print subscriber? Activate your account. 1 hour 29 min ago By Erika Wheless - 2 hours 18 min ago By Ashley Joseph - ...

What if you could get an idea tightly tailored to your brief, delivered in one week for a fixed price, but you had no idea exactly who came up with the concept? That’s the business model two former ...

The brand had nothing to do with the making of “Unfrosted” but knows a marketing opportunity when it sees one.