From creative updates, to immersive shopping ads, to new reporting, here's a recap of all the AI updates from Google's annual event.

Existing Search, Performance Max and Shopping campaigns will be automatically eligible to appear in Google's AI Overviews.

Not only are the search results more graphical, they have richer information for these more interactive ways of searching.

Rapidly produce high-quality Performance Max creative assets at scale incorporating brand-specific fonts, colors and imagery.

WordPress version 6.5 now supports including the lastmod element within sitemaps files, which can help search engines understand which pieces of content are new or updated. This can help improve crawl ...

Google AI will provide personalized recommendations and advice before connecting them with advertisers' websites to complete a transaction.

Google introduces video-powered search ads, expanded virtual try-on for apparel and 3D shoe spins to assist with complex shopping decisions.

Visual brand profiles and new AI tools on search can now help showcase on brand merchant imagery, videos and promotions.

Google advertisers can centralize and activate first-party data for more effective AI-powered campaigns via its Ads Data Manager tool.

Martech is transforming from human-driven tools to engines that autonomously feed on data to deliver results. Here's what that means for your business.

Search Engine Land » PPC » Google visual storytelling advances for YouTube, Discover, Gmail Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with ...

Google is afraid of being left behind and thinks the solution is to put AI in everything, a former Google says.