Mars launched a campaign encouraging fliers to pack its Snickers product on their next flight, according to a press release. The “Hungry Skies” campaign is a global extension of its “You’re Not You ...

The average tenure of Fortune 500 CMOs shows signs of stabilizing, though volatility remains high at leading consumer brands, according to Spencer Stuart’s latest report tracking trends for the ...

April 22, 2024 – Planoly, the leading social media management platform for creators and small businesses, today announced the ...

A special episode of the popular YouTube show featuring brand ambassador and rapper Ludacris is already available.

The sandwich chain is stepping beyond a single-agency model for the first time since its founding as parent RBI eyes a global expansion.

Among social media users studied by the groups, 47% indicated a brand’s integrity is compromised when its ads appear alongside misinformation.

A limited-time cola with a cooling sensation is supported by ads featuring NBA star Trae Young, a.k.a. “Ice Trae,” and his signature on-court shiver.

Paris Hilton, Whitney Cummings and others will offer advice in the second iteration of the retailer’s “Mother of All Savings Memberships” campaign.

Flywheel Digital, the group’s largest acquisition to date, is a key piece of its evolving pitch around digital commerce and retail media.

Since the introduction of its insights platform in 2018, Canvs AI has prioritized trust, transparency, and privacy within AI ...

Social Shelf® is a patented digital platform that is multifaceted. It offers a comprehensive suite of tools and features ...

After handling the CPG giant's business at Publicis, Gail Hollander now leads the marketer's in-house efforts to modernize brands for new audiences.