After an eight-year hiatus, the brand is back with a hefty investment, a new agency in London indie shop Calling and a ...

Plus, Google reportedly planning to pay News Corp – owner of The Wall Street Journal – up to $6mn annually to support the publisher’s AI efforts.

The consumer health company behind brands like Buscopan, Allevia and Dulcolax won its first-ever Cannes Lion last year. For ...

Healthcare is (rightly) among the most tightly regulated spaces in marketing. But it’s still possible to be agile and ...

You shouldn’t be so quick to trust your pregnancy app or others with your health data. The Ethical Tech Project’s Jonathan ...

For The Drum’s health & pharma focus, Dan Russell of agency Revolt shares findings from recent research into what people ...

Ever shared an article on social media after reading only its headline? Jamie Bailey of Ledger Bennett explains that slowing ...

Having a famous face in your ad can give it instant virality, but as the food delivery app’s Susan O’Brien explains, ...

Wellness and sustainability measures at events are nothing new – but marketers are working to make them more robust, says ...

Amid all the talk of cookie deprecation, we can’t forget that many digital marketing strategies still rely on getting users to opt-in to data sharing, says Space & Time’s Tom Gillan. In healthcare, ...

Home fitness brand Peloton has lost its CEO Barry McCarthy and is slashing 15% of its workforce to tackle a post-pandemic slump in demand for its connected fitness equipment. Sales at Peloton had ...

The brand is offering a lifetime supply of OJ, plus a check to cover honeymoon expenses to couples who are willing to commit ...