Why Jack Dorsey gave up on Bluesky
One of the more interesting spinoffs from Twitter, in the wake of Elon Musk ’s polarizing 2022 takeover, has been Bluesky. Incubated within Twitter under former CEO Jack Dorsey, it launched in 2023 as an independent alternative to Musk’s X — one that remained associated with Dorsey’s name even as his involvement waned.