Adidas said in the filing that it has been using its logo since 1952, and that the Black Lives Matter design could cause confusion, making shoppers think their goods were connected or came from ...

Sportswear maker Adidas AG on Wednesday reversed course 48 hours after asking the U.S. Trademark Office to reject a Black Lives Matter application for a trademark featuring three parallel stripes.

While Adidas has supported the Black Lives Matter movement, by posting it on their Instagram, the photograph did not feature the three-strip design. Featured Weekly Ad ...

A Black Lives Matter design BLM rose to prominence after the 2012 death of Trayvon Martin, an unarmed black 17-year-old who was shot by neighbourhood watch volunteer George Zimmerman, in Florida.

Adidas will drop its opposition to a trademark application by Black Lives Matter for a logo that features three parallel stripes, according to a statement Wednesday, two days after the sportswear ...

Adidas said in the filing that it has been using its logo since 1952, and that the Black Lives Matter design would likely make shoppers think their goods were connected or came from the same source.