Becky G tells PEOPLE about the "full-circle" experience of working on Cheetos' "important" Deja tu Huella campaign, which works to provide scholarships to Hispanic students ...

Cheetos have always been an important part of Becky G's life. After growing up eating the iconic cheesy snack, the "Mamiii" singer-songwriter is working with Cheetos as the face of the brand's ...

Becky G is the first and only sponsor of this campaign. Cheetos stated “Becky G is constantly pushing boundaries and shifting culture.” Starting at age 14, ...

Cheetos® Launches World's First Fingertip Sponsorship with Global Superstar Becky G to Celebrate Return of Deja tu Huella Campaign Jul. 17, 2023 9:02 AM ET PepsiCo, Inc. (PEP) Q2: 2023-07-13 ...

Becky G has had quite a year, and it's only July. The Latin music artist performed her solo debut at Coachella this April, collaborated with Peso Pluma on their regional Mexican hit single "Chanel ...

Cheetos is bringing back its "Deja tu Huella" campaign with a new twist — sponsoring a musician’s fingertips. Featuring musician Becky G, the fourth iteration of the campaign is inspired by ...

It makes me happy that I'm only 26, but it's just wild to hear that, 'cause it makes me feel old," Becky, who's currently partnering with Cheetos on the brand's Deja tu Huella campaign to support ...

The PepsiCo Foundation, in partnership with Cheetos, will provide 500 Uplift Scholarships to Hispanic students to elevate their education and unleash their full potential PLANO, Texas, July 17 ...

The PepsiCo Foundation, in partnership with Cheetos, will provide 500 Uplift Scholarships to Hispanic students to elevate their education and unleash their full potential PLANO, Texas, July 17 ...

The PepsiCo Foundation, in partnership with Cheetos, will provide 500 Uplift Scholarships to Hispanic students to elevate their education and unleash their full potential PLANO, Texas, July 17 ...