SMU explores Ford Stadium upgrades, seeks revenue boost in ACC era
SMU raised $50 million in NIL donations for athletics, which AD Damon Evans called the “transformative” for the athletics ...
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SMU Plots Ford Stadium Glow-Up as ACC Cash Starts Flowing
SMU is quietly kicking the tires on a Ford Stadium makeover that could sprinkle in more premium suites, club seats and ...
How SMU competes in the new era of college athletics through NIL, revenue sharing and key partnerships
The landscape of collegiate sports is rapidly transforming due to changes to the transfer portal and Name, Image and Likeness ...
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'Historic' gift: SMU megadonors raise $50 million to recruit and retain elite athletes
Evans considers the eight donors “partners,” and Hartzell called them a “special group.” He leaned on them when he was named president in January 2025 and they then hired Evans from the University of ...