Marketing Dive provides in-depth journalism covering the most impactful news shaping the marketing industry. We cover topics ...
CMO Joe Berean explains how “Holiday, Hamlin Style” was inspired by the organic social engagement of the retailer’s spring ...
The Sazerac-owned vodka brand is pivoting after using artificial intelligence to produce its 2026 big game debut.
“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Meta has shared some new insights into its evolving ...
Reddit is switching to a logged-in only experience to combat user loss, as well as to cultivate a base that is more valuable ...
Retaining Coke and expanding a relationship with DoorDash — which recently acquired Instacart — could provide future tailwinds for the business.
While strategists fear the tech will replace their roles, the majority agree that there are also reasons to be optimistic, according to a WARC report.
For most of my career, marketing and sales have run on a single assumption: a person is paying attention. We wrote for human ...
Over 80% of marketers plan on increasing their influencer investments over the next year. But are consumers done with creator content?
Magnite is the supply-side partner for Programmatic Deals and Amazon Ads DVA+, Google Display & Video 360 and Yahoo DSP are ...
The Studio” star plays a clueless shopper in a campaign aimed at consumers who aren’t in-the-know about beauty but seeking ...