Curt Garner, chief strategy and technology officer at the chain, explains how a “Summer of Extras” effort builds on and ...
Jeans featuring musical chords printed with beer-infused ink promote the release of “Connie Lou,” a song that mentions both ...
The wine maker is tapping into book club hype through a series of giveaways in partnership with Knopf Doubleday Publishing ...
A range of new tools announced at Marketing Live follow the platform enacting a signifcant overhaul of the search experience ...
The better-for-you beverage brand recently teamed with Cardi B and has doubled marketing spend as a percentage of revenue ...
After boosting hot dog sales last year, the event is jumping from streaming to broadcast as the Kraft Heinz brand looks to ...
The social-native series, designed to promote the return of its Creamy Coconut LTO, comes as Keurig Dr Pepper looks to ...
Publicis CEO Arthur Sadoun says LiveRamp’s co-created data sets will provide a leg up over rivals that rely on stagnant, ...
A trio of vignettes drop content creator Delaney Rowe into the cutthroat world of the show, where she gets a leg up by ...
TBWA\Chiat\Day updates the uneasy “magic” of the brand’s long-running “Taste the Rainbow” creative, choosing to shoot without ...
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