The mutual decision to withdraw the award follows the discovery that Brazilian agency DM9 simulated real-world events and ...

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

Shalini Stansberry is focused on continuing to bring new consumers to Seventh Generation after winning Gen Z’s favor at ...

The resource outlines standard gaming ad formats across media types like digital, video and audio and explains the must-have metrics available for each.

BBDO New York returned to “Beverly Hills, 90210” and brought back landlines and teen magazines to deliver “truth bombs” to ...

Only 18% of neurodivergent creative industry professionals request accommodations at work, per research from Understood, ...

The better-for-you soda brand is also inviting consumers to the Austin Motel, which has been transformed to include three ...

Some retailers that once wholeheartedly celebrated and supported the LGBTQ+ community have pulled away. What if they want to ...

The pasture-raised eggs brand teamed with cast member Liza Colón-Zayas for a spot that will air ahead of each episode of the ...

New collaborative mints and gums that are meant to improve focus will be promoted through gaming influencers to engage the ...

The future of loyalty was the focus of “Connecting the dots: How brands can boost marketing by integrating loyalty data,” ...

Molson Coors was among the first to see success from the solution, which allows brands to reward Uber passengers with offers ...