Claire’s today, April 30, announced a summer campaign themed around autonomous sensory meridian response, or ASMR. “A Girl SMR at Claire's” targets Gen Alpha and showcases a new brand mission of ...

Sarah Travis details two new offerings designed for the social commerce boom and addresses frustration with the wind down of ...

Ford Motor Company today, May 1, announced a new campaign, titled “American Value. For American Values.,” that includes a new ad, an employee pricing promotion for consumers and charitable activations ...

Along with star-studded ads anchored on a real watch party, the brand is hosting a 4 million followers-strong WhatsApp group ...

A hero spot and social content spotlight the mom group chat as part of an effort that includes deals with Ulta, Old Navy and ...

CMO Puja Vohra details how the slim portfolio of sports, news and entertainment supports a new “Turn Passion into Performance ...

Brands will be able to activate and optimize offsite and onsite inventory within The Trade Desk for the first time through an ...

CMO Sherina Smith explains how “Designed To Last” taps into streaming TV behaviors and allows the brand to engage more deeply ...

From singing puppets to inspirational small business stories, the brand is attempting to cover as many bases as possible as ...

The company also touted the success of its AI-powered Omni marketing platform, which has now been scaled across the entire ...