The social-first effort, written by and starring actor Rachel Sennott, is part of a larger evolution in the brand’s approach ...

The beer brand formerly known as Kronenbourg 1664 worked with agency Fold7 and director Brady Corbet to answer “A Question of ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...

Powerade today, April 23, launched its FIFA World Cup 2026 campaign, per details shared with Marketing Dive. The brand ...

Social commanded the largest share of the digital ad market last year at 40% while more brands and agencies institutionalized ...

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and ...

Advertisers will be able to launch Reddit campaigns directly through Orange Apron Media’s self-service portal as part of an ...

Omnicom, Publicis and WPP are among the agencies that are standardizing on the new CX Enterprise platform to co-develop ...

CMO Joel Yashinsky explains how a tie-up with “The Mandalorian and Grogu” builds on efforts that have looked to make the ...

The campaign developed with BarkleyOKRP is part of a larger expansion plan that includes more food options and revamped store ...

Vicki Felker discusses launching the CPG giant’s first at-home condiment brand, where AI is boosting efficiency and bigger ...

The Unilever-owned men’s grooming brand is pairing value propositions with slapstick, sexual innuendo and the tagline “Let ...